SELLMER

Sellmer is a family-owned publishing house based in Stuttgart, Germany, renowned for its production of traditional Advent calendars since 1945. Founded by Richard Sellmer, the company has dedicated itself exclusively to creating and distributing Advent calendars, becoming a market leader with exports to over 30 countries.

The company's diverse catalog features approximately 140 different calendar designs, ranging from nostalgic and religious themes to child-friendly motifs. Each calendar is crafted with meticulous attention to detail, often incorporating glitter and other embellishments to enhance their festive appeal. Notably, even U.S. Presidents Nixon and Eisenhower were photographed with Sellmer calendars, highlighting their international popularity.